Category: Business Card

Why Do The Best Technology Companies Offer Tech Giveaways?

Retaining a blog post, toiling on SEO, holding regular web shows, and participating on Twitter are just a few of the many channels internet trade calls for. Although you may not have considered it, giveaways can be a powerful marketing tactic.

Compared to other marketing methods, your enterprise in freebies will be just as profitable, if not more so. Listed below are a few factors that may influence your decision to host tech giveaways; let’s read them:

Giveaways can be a powerful strategy for advertising your company.

Freebies are appealing to everyone, and many individuals like the opportunity to share them with their colleagues. Therefore, although there are only a limited number of fortunate medalists, you can be sure that the giveaway successfully grabbed some prospective customers’ vigilance.

As a result, you and your corporation will get more visibility by participating in social media competitions and giveaways. Before organizing one, here are a few explanations of why giveaways might benefit your business.

1. Helps Create a Sense of Place

helps create a sense of place - Tech giveaways - Optamark Graphics

A giveaway could help create a sense of community and a real relationship between a business and its clients. By collaborating on a campaign, industries can broaden their audience. Additionally, if you can connect with your audience’s passions, you will come across as more fascinating.

Those who care about the atmosphere will keep in mind your contribution to our organisation even if they choose not to participate in the movement. You might develop the follower-ship of committed clients with the help of these sincere ties. You might collaborate with a non-profit fighting environment modification to publicize your offer. Participants in the campaign must have followed the group on social media platforms.

Custom awards may be provided by different neighborhood organizations, creators, producers, and influencers. This will create a sense of congregation around nearby allures.

Additionally, comprehensive marketing is becoming more and more significant. Running a virtual competition with a prize for the prime three participants can help you make your customers feel appreciated. You might devise a campaign to target an underrepresented group of the population. It will result in more reservations.

2. Possibilities for Cooperation

Possibilities of Cooperation - Tech giveaways - Optamark Graphics

You will develop stronger business ties and gain prestige if you partner with another small business proprietor to provide freebies. Promotional giveaways and contests are suitable publicity strategies to support a team effort. If you put together a comprehensive reward package, your corporation and other neighborhood businesses will benefit.

It is a wonderful chance to interact with a dominant consumer source and expand your own. Strong professional connections can help small enterprise owners boost virtual reviews and consumer referrals, which can help their corporation’s impression. For instance, you might post a transactional package for small lodging investments.

If your hotel lacks a kitchen, it might be able to collaborate with nearby restaurants and other businesses. A joint venture may also include yoga studios and specialized health spas. Both parties will gain from this trade and see a rise in their income. During situations when your tavern lacks a kitchen, it might be able to collaborate with nearby restaurants and other businesses.

A mutual endeavor may also include yoga departments and specialized health spas. Both groups will gain from this trade and see a rise in their income.

3. Brand Recognition among Consumers

Brand recognition among consumers - Tech giveaways - Optamark Graphics

Your trademark’s or commodity’s possibilities of prevailing as notable increase as more communities discern it. For instance, word-of-mouth marketing occurs when a person you know labels you in a social media post where you can enter to win. It’s a good idea to have a giveaway if you want people who aren’t already following you to see and engage with your entry.

Additionally, the post can be seen by your Facebook companions, who might then decide to enter the competition. You have a larger possibility of someone discovering your trademark or goods even if they have never comprehended it before.

4. Invest your money wisely

Freebie marketing for your company could be a simple and affordable strategy to spread the word about it. Budgeting is recommended so that you can cover the prize price, the time required to sell it, and the time necessary to oversee the contest.

5. Effort and time are saved

Comparatively speaking to other virtual transactional channels, operating a giveaway is rather straightforward. However, a giveaway movement only needs a small time commitment.

6. Accelerate the Number of Transactions

The next logical and essential rung is to grow your exchanges once you have gained attention and your subscriber root due to your tournament. Tournaments are a great way to deflect leads into paying customers for your business, especially in the topic of the medallists, who have just tried your product for free and are likely to purchase extra if they are delighted.

Promotional things bring in more customers because they encourage website interaction. By offering something for free, you put yourself one step ahead of your opponents who may have been looking for it all along. Your customers will be more likely to purchase further merchandise from the group after obtaining a gift from the enterprise.

Run tournaments and devote freebies to encourage visitors to stay at your brand instead of being towards one of your rivals’. Even if they are uninterested in your prize, individuals will still pay attention to you. Buyers will return to reserve your space as their perception of your business increases.

7. To Gather Leads

A game of chance is a fantastic strategy to attract new clients or subscribers. It serves as a sneaky tool for generating leads.

8. Return the Favour to your Backers

Do you have a technique to express gratitude to and award your proponents? Launching a tournament is one way to show your appreciation for your consumers.

9. Have a Good Time

Everyone appreciates the possibility of winning! Nothing makes you happier than notifying your champions they have gained a victory. Operating a tech giveaway could be enjoyable compared to other promotional strategies.

4 Tips To Make Your Business Greeting Cards Stand Out

They might seem out of place, but personalized greeting cards can have many positive effects in any business setting. Business owners can send cards to customers on special occasions to make them feel valued, or to suppliers to show appreciation and a willingness to continue working together.

However, sending a business card has to be done with careful thought and specific purpose. After all, you want the gesture to mean something so that it doesn’t just get tossed aside. To help you craft genuinely thoughtful business greeting cards, here are four tips to keep in mind:

1. Customize It

Instead of sending out generic holiday cards, use custom greeting cards to make your message more meaningful. You can order customized greeting cards that feature your business logo and a heartfelt message to express your sentiments.

By sending out customized business greeting cards, you get to make the reader feel more special. Moreover, they’ll know it’s from your brand, which helps to strengthen your image. You don’t want your greeting cards to get lost in the sea of greeting cards your customers get, especially during the holiday, so take the time to make yours stand out!

2. Keep It Short And Sweet

There’s no need to write a paragraph-long message for your business greeting cards. Instead, keep it short and sweet. However, your message should be sincere and reflect your company culture. If possible, hand-sign each card and include all the key members of your staff. Doing so will show the reader that you took the time to send a card because you truly value them.

3. Get Creative

It’s easy to place the greeting card in an envelope and send it. As mentioned, the people your business may be sending it to may already have a lot of cards to open, and it could get easily lost if you place your card in a generic envelope. That’s why you need to be more creative. Make the envelope stand out by adding colors, graphics, and so on. If you can do more, why not send a small package along with the greeting card? That way, yours will definitely stand out, and the recipient will take the time to read your message.

4. Send It With A Purpose

Let’s face it—these business greeting cards are still a form of marketing. There’s nothing wrong with showing your appreciation while also making an impression to do more business. You can do this by adding a call to action, such as a discount for future orders. You can also add your personal business card or even offer a reward for referrals. There’s nothing wrong with marketing a little with your business greeting cards.

Conclusion

Business greeting cards are not only great for showing your appreciation, but they are great marketing tools as well. That is why you also need to put some time and effort into it to yield better results for your business. After all, you’re already investing in these greeting cards; so why not get something more out of it?

Keep your business greeting cards creative by following the tips listed above. Make sure that they stand out so that they don’t get lost.

Let us help you make business greeting cards that will stand out. Here at Optamark Graphics, we can make creative greeting cards for any use and occasion. Contact us today.

6 Business Card Trends for a Great First Impression

The business card is a pocket representation of your business. These little squares of paper can pack a punch in making a stellar first impression. They haven’t lost their charm even as industries are increasingly turning digital-you can still meet potential customers in person, after all!

As much as it tends to be important for a business operating online to be backed by a reputed IT firm (similar to BedrockIT, for instance), so is a business card for both online and offline enterprises. Creating an excellent first impression is extremely important in customer conversion. A boring, black and white business card with awkward typography immediately tells a potential customer that the business probably isn’t very modern and up to date. On the other hand, a bright business card with arresting visuals immediately communicates to the customer that the business is fun and engaging but highly professional about their work.

Here are six business card trends that could immediately transform your business’ image at first sight:

1. Fun-Shaped Business Cards

Having differently-shaped business cards would be the fastest way to make an impression! The standard size for business cards in the US is 3.5 x 2 inches and generally have sharp corners. Consider changing things up a little by rounding the corners or making it circular-shaped-but still keeping it small enough to fit in a wallet!

There are no limitations to your business card. The more creative you can get, the better.

2. Textured Business Cards

Instead of having a smooth and clean business card, play around with the texture of your card’s surface. This is sure to grab your customer’s attention-especially if they fish for it from their wallets!

Whether it’s etching the text on your business card or using a different kind of card stock, this will definitely invite your potential customer to revisit your card. After all, that will make your card more memorable-and your business will be too!

3. Hand-illustrated Business Cards

Having personal and unique illustrations on your card tells customers that your business is a highly approachable one. These illustrations tend to soften the usually stuffy nature of business cards, transforming what is typically a transactional item into something more intimate and unique.

4. Minimalist Business Cards

Minimalism had its moment in the early 2010s, but it definitely still has its appeal. Clean and attractive symmetry with some geometric motifs tends to grab the attention of your customer, especially when pertinent information is presented without any obstruction. Colors tend to be kept at a minimum and are complemented by sans-serif fonts. If you want to convey the dedication of your business to its craft while remaining visually appealing, this trend is your best bet.

5. Monochromatic Business Cards

Similar to minimalist business cards, these involve crisp lines and congruity, but these use only one color. The timeless black and white is still an option too, as this will never go out of style. Sticking to several shades of one color will allow you to emphasize other design elements of your business card while still keeping it interesting for your clients.

6. Brush-stroked Business Cards

Another way to add a pop of character to your business card without obscuring information is by adding colorful brush strokes. This adds a layer of warmth and personality to the cards, reminding your customers that they’re also dealing with humans. It definitely tells people that your business is fun and engaging, too!

Final Thoughts

When promoting your business during networking events, an attractive business card is a surefire way to make people remember you. It’s basically a foldable piece of advertisement-one that could give you more business with its use!

Optamark Graphics is a full-service online printing and marketing agency with offices in the United States and India. We offer all types of printing, promotional, or signage product needs. Have anything we can help you with? We have global support around the clock, so be sure to drop us a line and we’ll see how we can help!

 

The Power of Promotional Products: How Can You Make Your Business a Brand?

Promotional products are one of the greatest ways to make your business stand out. Promotional products can be a powerful marketing tool for your brand. They have an impact that will allow your business to reach great heights. This is why a lot of businesses these days prefer using promotional products instead of traditional marketing tools.

Whether you have a small or large business you need to recognize the importance of promotional products. It is a tool for reaching out to an increasing number of people in a highly competitive market. Everyone loves gift items with high-quality product packaging. These products have a logo and brand message of the company printed on them. This will help in drawing attention to a company’s business.

The aim behind giving away promotional merchandise is to drive customer’s interest in the business.

For better results, marketer’s use branded promotional products that the receivers can use for many months. Good quality and durable products will help keep consumers engaged with a brand. This means that the one-time distribution of the gift items is enough to engage customers with your brand for months.

However, before you think of associating with a promotional products franchise, you need to make sure whether or not your investment will be fruitful. In this blog, we have gathered some of the major points that will help you understand this in a better way.

How Can Promotional Products Help You Boost Your Business?

Promotional products customized for your business give a unique and creative flair for advertising campaigns. These types of promotional products are unique because they give a personal touch to the customer and are a rare form of advertising that does not disrupt a consumer’s day. As they are unique, promotional products will help your company to stand out from your competitors. When you provide a promotional item to a consumer it will leave a long-lasting impression. If the item is something that can be used regularly they will see it frequently and think of your brand whenever they use it.

When customized promotional items are compared to other forms of media like television or radio, promotional products are much more effective. For a normal investment, let’s say a small company that wants to advertise effectively; exposure can be obtained by using customized marketing products.

Promotional products are tangible. This means people can keep your piece of advertisement with them for future reference. The usefulness of promotional products goes beyond the person who initially receives the items. Sometimes these insignificant products are frequently passed along to others who might use them even more. This allows for your promotional item to reach consumers beyond your intended audience.

Promotional products are flexible, as they can be matched to a theme of an event or whatever your new campaign or strategy is. Marketers will be able to get a more favorable ROI from advertising specialties. This is because customized products are more popular advertising media than any other medium of marketing. Using promotional items strategically can help you build a campaign around and increase leads, brand awareness, sales, and customer loyalty.

The benefits of the promotional products are very clear to the end-user. They can become more aware of the brand and your products. If you are looking for afully promoted franchise who can provide you with quality products, make sure that you get in touch with us.