5 Tips to Boost Thanksgiving Sales

When you are looking to boost your sales for thanksgiving, there are a lot of different ways and methods which you will need to use. Here, we are going to talk of 5 tips that you can implement for best results.

Custom products

When you want to project the right impression, you can always opt for custom products. With the right kind of customization, it will be easier to impress your customers. Optamark offers the best printing and branding solutions which you can use.

Website designing

When you want to ensure that your thanksgiving sales reach a peak volume, you should make it a point to design your website. With the apt web designing, you can cater to a wider audience and even make an impeccable presentation.

Brochure printing

Thanksgiving will definitely attract a lot of fierce competition. This is why you will need to engage in apt promotion and marketing. By choosing to go for brochure printing, you can create the right kind of impression. You can lure more customers and offer some of the best discounts to have them excited and get them on board.

Banner printing

If you have a big offer up your sleeves which you want to announce, you can always choose to go for brochure printing. Optamark is once again your go to choice as our printing solution is known to be the best you can ask for. The kind of brochures that we print and the quality of printing solutions makes us a top choice.

Push up notifications

If you are willing to put in some money, you can go for app development and then send push notifications to your respective clients reminding them of the deals they can get. This too is an excellent way to push your total sales volume.

Regardless of which of the above tips you use, you can always fall back on Optamark and this is surely going to help you rev up your total sales volume. We are all looking to maximize our sales output and by choosing one or more of the above tips, you can make an apt difference.

Get yourself Noticed with Creative Business Card

Business cards are highly important even in the digital world. It is a kind of self promotional tools that cannot be neglected. Though it is a small piece of paper, it can do wonders to gain recognition for your work and build a larger client base. The Business card can do excellent job of branding yourself and your business.There are always opportunities so why to take a chance?

Either you design a card by yourself or design it from pre-defined formats, it has to be very special and attractive that particularly focuses on typography. When you are meeting people and speaking to them face- to face, you are able to share a lot more about yourself. When Business card is designed correctly, can speak volumes about its owner.

Since a business card is the company’s best buddy, don’t make it flashy. Such business cards are easily forgettable because they don’t have appealing factor. On the same time, they don’t have to look monotonous also. So it is a real challenge to choose the right design and style of the business card to make it look creative in every sense.

Put creative elements in your business card to make it look professional, readable and nice. It must represent your brand in such a way that your clients get to know who you are, what you represent or deal in. So it is really important to showcase them your complete story.

How to Put Creativity?

The Key points to be creative is you can add elegantshapes, A simple change in shape can set your card apart from the hundreds of others that use the rectangular format. A square is a simple, elegant shape that provides a great starting point for a business card.

Upscale your Business card,adding extra elements like sleeves can make your cards feel more upscale. The process of taking the card out is reminiscent of opening a gift or a letter, which makes the idea of receiving it much more exciting.

Business cards don’t have to be flat and static.You can make a first impression with fun and informal card, which is a breath of fresh air compared to standard ones.

To sum it up keep it simple,never underestimate the power of a clean design with readable text and no clutter. A too-busy card will hide the message your business is trying to convey.  Use your logo as the basis for the card’s design.  Your logo is like your brand’s signature and a noticeable company logo is something people will remember. With optamarkgraphics make your business card one nobody will forget.

Is There Any Need Of Custom Envelopes For Small Businesses?

There has always been an ambiguity about the marketing techniques that should or shouldn’t be followed by small businesses. At the same time, unlike large scale businesses, there are many things that small businesses don’t necessarily need to have. One of these things are the custom envelops.

The question is that do small businesses really need custom envelops? The answer depends upon the kind of business you have and if you feel the need. Envelops are used in many ways in a company. Therefore, these can also be used as an effective tool for the marketing. If you have an impressive custom envelop with your brand name and logo printed on it, this will surely remind the viewer about your business, every time it is seen.

These envelops creates very impressive first impression. Second considerable aspects that is associated with this topic is that the custom made envelops are created with premium paper. Thus it not only looks good but also creates an impression on the viewer that your company has a standard and it must not be taken lightly.

If by now you are thinking about the prices of these envelops then let me tell you, these pieces are available at a very convenient price. If are associating with a company like Optamark Graphics, you will be able to save a huge sum of money on this highly effective marketing trick.

Other than the custom envelops, there are various other stationery choices that can be made. These options will not only help you with effective marketing but also will create best impression on the viewers and might pursue them to avail your services as well.

It doesn’t matters whether you have a small scale or a large scale company. It only depends upon your budget and brilliant sense of marketing.

Why Do You Need To Print Premium Menus For Your Restaurants?

Do you have an upscale restaurant? Have you ever considered offering some interest on the menu of your bistro? If not, then here are some reasons that will help you in making the choice that you need to make:

  • Premium menus are made of premium paper. This shows the class of the restaurant and how you are better than your competitors. When the customer will hold the menu in their hand, it must not only provide them a pleasing visual but also define the quality of your brand. This way, people might be able to recognize you as the restaurant brand that has the smartest menus.
  • Premium menus are always subtle. If your restaurant has class then everything associated to it has to be subtle. You will never see premium print products in vibrant hues and disturbing designs. Their simplicity is their greatest strength. Therefore, to create a perfect impression on your customers, you must opt for premium styling and designing of the menu.
  • For the creation of premium menus from the best designers, you actually get to have a say. They sit with you and ask you about the elements that you want to add in the menu. Sometimes, you want to give them a personal touch. Thus, premium menu will also be a great deal for the ones who like to contribute in the designing process of their personal venture.
  • Usually, the term premium tends to give hiccups to the people since they mean expensive. But, quality companies like Optamark Graphics always provide you these products at the budget that is convenient for you. Budget should never confine you in increasing the standards of your brand.

Now I guess you know why you need premium menus for your restaurant.

How Brochures can be an Effective Marketing Tool?

Brochure is a printed piece of material that is used widely to showcase any brand, company, organization or a venture. Usually designed in a trifold layout, this piece of paper can do wonders in promoting your brand on a large scale. It is a highly important and significant marketing tool.

Despite the other marketing tools, brochures are on cloud nine because they look captivating as well as attract people towards the information featured in it. More of a collectible item, brochure is not to miss!

Why you must add brochure to your marketing armoury? Take a sneak-peek :

  • For small businesses, it is a great tool to gain the attention of the customers. Even on a tight budget, you can get your own brochure designed.
  • No matter the print media is expensive on pockets, but still it is quite handy and less expensive than magazines. Advertising in newspapers and magazines go unnoticed at times because of the other companies also doing the same thing. Get noticed by public through brochure advertising!
  • Add interesting images and visual effects in the brochure to keep the customers hooked. Because loads of information is provided in a single piece of paper, it is really supportive for the customers to get a deep insight about your brand.
  • Display anything in the brochure like products, services or anything you deal in. There is no thumb rule as to display only the optional items – Go creative and be promotional.
  • Now guess what is the best thing with brochure marketing? Well, they are cost effective as with each brochure, the cost keeps going down. Regular number of print products can be availed at discounted prices.

Given these exciting benefits of brochure marketing, you must not forget that the images and quality of content is not to be compromised.

Stickers- The Best Marketing Tool Ever!

If you are looking for the most versatile marketing tool, have you ever considered using the printed stickers? These are the things that can be used at different places in different occasions and these are also highly cash effective. The sole motive of printing a sticker is to draw viewer attention towards it and spread the message. As I mentioned earlier, these are the highly cost effective choices that you can make since the paper used to create stickers is thin and less expensive. There are many other elements that influence the cost of these things.

Anyways, let’s see how a sticker can affect the marketing :

Once your brand has knocked the market and you are into routine selling, you need marketing to spread news about the latest or upcoming events. Using fancy marketing stickers with great content and attractive graphics will surely steal the deal. All you have to do is to get the graphics done beautifully and the content of the sticker must be clear enough so that you can spread the news in the most appropriate way.

Throwing pamphlets about the event could or could not draw maximum customer attention. It is because when you hand over the brochure or pamphlet to someone, it is not necessary that they will see it. On the other hand, stickers have the magnetic effect.

Imagine the difference between something that is floating on the road and something that is attractive enough and stuck on a vehicle or the main road of your town. Anything that has more appeal and is more available to maximum number of eyes will result in better marketing.

So this is where we end the discussion that in any case, stickers are better marketing tools than many other things that are listed on the menu. If you haven’t given it a try, I suggest you must get started!

Fridge Magnets- A Powerful Marketing Tools

There are some things that sound a little lame but they can work wonders for you. Have you ever thought about refrigerator magnets as a marketing tool? Well, if you haven’t yet then you are missing out a great opportunity to effectively market your business. Here are some reasons how fridge magnets can help you with brilliant marketing:

  • Fridge magnets are commonly used to attach important documents or pictures or artwork on the fridge. Therefore, it is an important thing that can be used by everyone. Giving a refrigerator magnet to the customers for marketing purpose will prove out to be the best and simplest marketing strategy that you have ever pulled.
  • Unlike other marketing tools like a brochure or a postcard or direct mail, fridge magnets can come in constant view. Once applied on the fridge, you will always look at it, whenever you open the fridge.
  • You might not know this but the things that are repetitively seen always create an impression on your mind. Constant brand reinforcement always affects the customers. It is impressionable and someday the customer will surely take a step towards availing your services or buying the print products that you are dealing in.
  • Your friends visit your place and you all plan to cook together, this is the time when fridge magnet will multiply its audience. The companies that are making these magnets must create a beautiful design so that it can tempt the passer bys. If there will be something highly attractive attached to your fridge, people will surely notice and might want to avail your services.

Sometimes, an idea that comes out of the blue turns out to be very successful. I bet, if you choose this method of Optamark for your business, you will surely witness some great results in future.

Getting Right Exposure For Your Business From The Printing World

Making right choices for the development of your business is that one thing that every person do for their business. By bringing right methods for rescue, you always try your best to multiply the positive effect for your business. So there are certain things from where you can start the marketing of your business. Do you wanna know what those methods are?

There is always a plan that can help you in achieving the heights where you want to go. That is why Optamark have made out a plan for you that will help small scale business to out shine:

  • Just like I said above, there always have to be a plan and a plan first need to understand the basic strategies. If you have a different niche offering then you don’t have to struggle much in gaining familiarity. At the same time, if you have a common niche business then you will have to put in a lot of hard work to make people prefer you than all others in the market. So before getting into marketing, just study on the kind of audience you have and the prospective of the business.
  • You need to maintain your budget and for that, it is quite necessary that you select simple strategies first. Marketing as a package is quite expensive. But to be honest, you don’t need all the strategies to be implemented at once. For startups, the best practice is of printed products to market their business. It could be simple brochures or flyers, or promotional products. It is a budget friendly practice that will help in making a huge positive difference to your business.

Make certain that you have a full fledge plan before you dive into full fledge marketing.

3 Holdups To Avoid While Selecting A Printing Company

Be it a small scale company or a larger one, every venture needs help from printing companies for various purposes. But because most of the service takers don’t know about the pinned points that are to be considered while selecting a company, most of them end up with the wrong ones. Considering the multiplier effect that is created by printed promotional products, it is indeed necessary to seek help from a reliable company. So, we will check out some 3 common mistakes that usually people make but must be circumvented:

Firstly, people trust on the foe promises that are made by the printing companies. If you are hiring some brand online then it is necessary to contact their previous clients. This will give you a clean insight on how the company performs and how authentic they are. Most of the services takers do not cross check the previous records of the printing companies and this is where they get stuck with a wrong brand. So make certain of getting in touch with some previous clients before you hand over the contract to some company.

Ask yourself, how well does the printing company guided you? It is very important for a brand to provide satisfying guidance to every service taker. If a company is not putting in much effort to satisfy you with their answers then this will be a bad choice to get associated with such brand.

Have you ever asked them for a test drive? Well, I would say that it is also very important. You must ask a company for a test run or a specimen printed product, in order to ensure that you are getting what you want.

If you want to skip all the trouble then I would ask you to contact Optamark and get accurate solutions for your needs.

How To Market Your Business With Print Products?

Marketing should not be limited to online or offline. Both the mediums are equally imperative, if you want to target market as a whole. Personalized products have the tendency to feature your brand worth and value outloud. However, you might find a great variety of marketing products but it is equally essential to understand the right usage of these products. For most successful marketing strategies, you must have to understand various things that are included in the niche.

There are two things that have to be consistently present in every promotion product: the logo and company’s name. These are the two things that give recognition to a brand. You can use letterheads, newsletters, email footers, etc. for most conventional type of promotions. As much people will come across the colors, logo, graphics and name of your business, they will start recognizing it.

You don’t have to spend aimlessly in multiple products for printing promotions. But at the same time, you should also not leave any stone unturned to escape the effort of promotions with the products that you have selected. The logo and other graphics should be effortlessly visible on the products. For example, direct mail marketing is best served with the help of flyers and brochures. That is why while you get a flyer designed and printed, make sure it is done spectacularly. For this you need to consult a company that excels in delivering finest printing services. I would recommend Optamark as it is the best company for the respective niche.

You can also bring the creativity inside the office by getting your staff different types of products with a logo and tagline on it. This types of promotions can also influence and effect greatly on the people that walk in the office. At last, I would like to conclude by saying that printing products can greatly help your brand in promotions and it should be taken under consideration.

Are You Using These Great Web Development Tools?

Being a web developer, you might think that introducing new frameworks in your work and learning new tactics is a never ending process. Well yes, it is a never ending process, especially when you want to stand out in the market as the adept service provider. But there are certain methods that can be practiced forever and you just don’t need any replacement to them. So as I am talking about great web development tools, are you the one using these few :

Adobe Edge Inspect

This tool has always been of great advantage to the developers, especially the ones that are well trained in creating websites with the help of Flash. It is a perfect replacement to creative Flash platform and it allows you to create responsive website-design and apps with the help of HTML and CSS that are compatible with latest computers and mobile browsers.

Prefix Free

It is quite resourceful for the developers when they get to use prefix snippets and frameworks. There are various such tools that are available in your service these days that can be used with absolute ease. So prefix free can be added in your current browser or also to any CSS code wherever required.

Cloud9 IDE

Well, this is a very useful tool that helps developers to collaborate with one another and divide the tasks as per their area of expertise. The coding and changes made are flagged simultaneously. With the help of this tool, developers can code and chat with each other at the same time. This tool is followed by features such as smart drag FTP integration, drop document trees and code completion. This makes coding really fun, real time and flexible for the associated developers.

However, we at Optamark are greatly in touch of all the necessary tools and provide finest web development services to our clients.

Business Strategies For Improvement

As a business, you must always be on the lookout for strategies that could actually push your firm to newer heights. Are you always trying to come up with some amazing business ideas which could jazz the way your firm makes profits? It might not be the easiest thing to do because there are so many key factors which need to be taken into consideration. At the top of that, it is really hard to battle the competition which exists in the market.

So, Optamark makes use of its knowledge, proficiency and expertise in order to be sure that it could help its clients understand the way business operates. With our expert team ready to assist you, your business will be able to get the complete makeover which is needed in order to thrive in the world of online business.

Apart from this, we also offer some of the best promotional products which will allow you to showcase your products and thereby market your services in an apt manner too. If you really want to thrive in your world of business, you will have to be very sure about the kind of marketing efforts you are engaging in. With our finest products and the right promotional ideas and services, you will be able to impress your clients and even procure more of them.

So, if you are looking to expand your business and tap the true potential in the market, make it a point to avail our excellent services as it is sure to make a difference. We have a proven track record of success and the sheer blend of experience and expertise makes us the best in the business.

So, it is time to turn your dream of making your business successful come true. Feel free to ask us for a quote.

Buying The Best Promotional Product

If you are looking to buy some of the best promotional products, what are the key things do you look at? At Optamark, we specialize in offering the best of the promotional stuff and this is the reason, you will find cutting edge quality stuff and that too at the right rates.

Why is quality so important?

Those who are wondering as to why quality is such an important aspect need to know that promotional products bear the brand image. If you are not doing your bit for the sake of working on quality, will these products ever succeed in improving the image which your brand has?

The promotional products end up building the power of your brand and at Optamark, we strive to offer the best quality for these products. This is important to us because we have set a benchmark for ourselves which we want to follow.

Variety is the key

When you want to purchase some of the best promotional products, you must always look for variety. The amount of options which you will have at hand will be whopping and so you should try and keep an eye on these aspects. We offer amazing variety because we have a huge target audience to cater. We wish to offer you the best stuff that can actually serve your needs.

When you choose to explore our products range, you will be impressed by the kind of variety which we offer. If you are looking for a complete package, you can check out our other impressive services too ranging from web development to web design and more.

We believe in helping our clients from scratch till the finish. So, lookout for the best ways by which you can improve your brand image and thereby get better business exposure and reap higher profits as well.

Why Do You Need To Promote Your Online Business?

Marketing and promotion seem to have taken an altogether new dimension. One can easily find some of the best businesses investing huge amount of money simply to ensure that they can carve a big identity of their own. This is exactly where Optamark comes into play.

We have been in this industry for a long time and this has helped us be sure that we can work on the brand image of our clients and our promotional products can give them an upper edge too. After thoroughly researching the industry, we have come to the conclusion that promotion and marketing is crucial for the success of nay firm. Here are two of the top work principles which help us achieve the zenith of success.

Promotional Products Can’t Compromise With Quality

While no service could afford to compromise with quality, but when it comes to promotional products, the stakes are even higher. As the main aim of a promotional product is to ensure that you can really sell your business and create a niche, people are going to analyze it a lot more meticulously.

So, at Optamark, we take utmost care to design promotional products which bear our hallmark of excellence.

Designed With A Difference

The promotional products need to be so that it stands out. If you have mundane design of promotional products, they will not be able to impress your clients. As the aim of promotional products is to help people know about the power of the brand, we take the work very seriously and offer the best products which will help our clients.

These are two of our core principles at Optamark which has helped us specialize in different types of promotional products. You will find amazing variety at Optamark and so feel free to explore the details.

The Right Help For New Business Ventures

When you are just starting in the field of online business, there are plenty of things you need to be wary of. The competition even in the field of online business is increasing every day. This is why it has become extremely important to be sure that you are choosing the best services so that you can stay at the top of the game.

What can we do for you?

At Optamark, the main focus is always upon finding the best services which can help you out. We offer a wide range of different services ranging from web development to efficient web designing, the right marketing solutions, the perfect printing solutions and direct response as well.

The set-up of your online business needs to be top notch to ensure that you can really impress your customers. Until and unless you have managed to develop the website thoroughly, how will you succeed in being sure that you will be able to project the perfect impression? This is why you should hire the best professionals who can work on the designing and developmental aspect.

Once the key framework is ready, the need arises for printing and promotion because you need to carve an identity of your own. Once again, it is Optamark that looks to be one of the top and trending choices because we are aware of the best printing strategies. We offer a wide array of different printing products which can aid in promotion of your stuff.

So, if you are looking to promote your business and you are in need of right assistance, make it a point to choose our services and we will surely help you stand out from the rest. We can take your business to the next level with our cutting edge printing services and the best development ideas as well.

3 Tips For Designing The Perfect Brochure

Brochures and flyers are very integral for your business. When you are looking to work on the designing aspect, there are plenty of different things you will need to keep in mind. Here are 3 of the best tips which will come in handy for the sake of designing the best brochure which will make the firm stand out and look classy and top-notch.

Deep research is mandatory

A brochure or a flyer cannot contain filler information. It is extremely important to be sure that it is laden with the right facts and contains accurate information. This is why the first and foremost step which you need to follow is that researching about the firm is must. You need to spend ample time merely for the sake of understanding the details of the firm. Take a look at what the firm is involved in, their past record and the exact detail which they want to cover in the brochure.

Mix and match

Brochure should neither be too subtle nor too bright. While brochures are mostly seen as catchy documents which could capture the attention of people, it is important to be sure that you end up with a mix of extremes. Don’t make it too formal by putting in only light and subtle shades. At the same time, the brochure shouldn’t look like a children’s coloring book either. You need to mix and match to make it look exactly what you need it to be.

Add the right illustrations

A brochure should not be entirely text oriented unless the client specifies so. In a brochure, illustrations play a great role as it helps in jazzing up the whole display and will make it look complete. So, look out for the best set of images which you can add for having that polished look to the brochure.