Industry Insights That Could Impact Your Business

When you are looking to have a good business, there are so many different things which you need to implement. If you can get hold of some of the best industry insights, it will surely help you out. Here are some of the finest details which can definitely help you have a successful business in 2017.

Target a larger base

The focus this year should be on expanding the customer base. You should definitely try and expand the number of customers you are going to target. The larger the base, the better will be your chance to stay at the top of the game.

Analyze the competition

The competition is on the rise. It doesn’t really matters which field you are setting your business in, the competitors are there everywhere. With the steep rise in the competition levels, the demand has been felt to focus on analyzing the competitor’s move as well. Make it a point to follow the lead competitors and try and see the kind of moves they are making. This will help you step ahead in the game.

Strong foundation

In the end, your business sense needs to be well sharpened. You should make it a point to brush your basics well. Do not leave any kind of scope whatsoever when it comes to knowing your business.

Research as much as you can and explore the kind of scope and potential which you have. When you check both these points, you would know how and what to do so as to take your business to new heights.

With these insights at your fingertips, we are sure that you will be able to steer your business to new heights. At Optamark, we are always ready to offer you cutting edge digital printing solutions which can make your brand stand out from the crowd. So, do not let this good opportunity slip and start working on your business.  It is never too late. The foundation work needs to be strong enough for your firm to reach the position it should.

New Business Ideas To Try In 2017

When you are looking to have a great and successful business, there are umpteen things you need to keep in mind. Let us give you some kind of ideas which will help you make it big in 2017.

The digital printing field

Digital printing field is definitely going to witness a huge boom in this year. So, you should make it a point to tap the most of this area. Look out for new inspiration and ideas and watch out for the new revolution in the digital era. With fresh concepts, new designs and state of the art digital printing solutions, you might end up creating a difference.

Start-ups

Like always, this year too is likely to be the year of start-ups. Come up with any revolutionary and fresh idea and then spend time looking for ways to execute the whole plan. This should help you set things up and kick-start your business venture in the right direction.

Marketing

With more and more competition increasing at a steady speed, the need has been felt to offer the right kind of marketing services. This means that if you have some sharp marketing skills, you have to be sure that you can nail it right. Offer some of the best marketing services and solutions and it should help you make the right cut.

These are some of the smart ideas you can try out in 2017. Of course, Optamark is always ready to offer you any assistance which you may need. Our state of the art printing solutions is top notch and it will definitely help you project the perfect impression.

With the New Year setting in, you should try and come up with engaging business services that can help you substantiate your financial position and make it big this year. We are always here to offer ideas and cutting edge services.

The Accolades To Cherish For Optamark

Back in 2011, when Tarang Gosalia came up with the idea of a new start-up, he had no idea that he would be able to witness such a major and prolific growth in his business. He started with an investment of $4000 to make a new firm called Optamark. The main driving aim behind this new firm was to deliver the finest digital printing solutions along with promotional print products in a cost effective and timely manner. They focused on both small and large business and had the aim to remove some of the core bottlenecks which the digital printing industry often faces.

In a span of a few years, the growth which Optamark has seen has been quite spectacular and phenomenal. The annual revenue has shot up from $60k in 2011 to over $3 million in 2014. The company now has more than 400 clients and they are looking to expand both their business as well as the clients even further.

Recently, Optamark got listed at the 223rd spot in the 5000 fastest growing private companies in US. This is a proof of how commendable our track has been. It is news like these which give us the impetus to further expand the good work which we have been doing and take our growth to a new chapter.

Despite witnessing such huge growth, Optamark currently has 30 employees with 20 of them in Boston and 10 in India. With its offices spanning two different continents, the idea is to procure the best resources and manpower and offer optimized output which in turns helps the business in succeeding in an apt manner.

We are hopeful of adding more employees so that they could handle the increasing work load and service needs. The company believes in passionately following its core principles and mission which has brought it so far.