T-shirts are a major staple in the everyday, every person’s wardrobe. From plain tee’s, to patterned, to graphic, everyone has a t-shirt in their closet. T-shirt design is a great marketing tools and a great medium for showcasing your creativity. Here are some things to consider when designing a t- shirt:

1. Why are you designing this?

What is the purpose of this t-shirt? Is there a purpose? Should it represent or stand for something? Or is it just a nice design that should be shared with the public? Before designing your t-shirt, consider these questions. You should establish a core message or idea before you begin designing as different messages will require a different design.

2. Who am I making this for?

What is the audience? Who am I targeting? Where will they wear this? Before designing your shirt consider these questions as well. Knowing who you are designing for and the trends/patterns of that demographic will help move your design process along tremendously.

3. What is the market for my T-shirt design?

If you are selling for profit, consider the market you want to target. Will they buy this t-shirt design over others that are already competing in the market?

4. Do I have the skills to create this T-shirt design?

Decide early on if you possess the expertise or skill to create your design. Some complex designs may require assistance from a outside source, such as a graphic designer. This is perfectly okay and is usually the best route to go. It is always better to seek assistance when trying to bring your dreams to life in the way you envision them. Contact us at Optamark here for professional graphic design services.

5. How are these t-shirts being produced?

Once your design is complete, the next step is finding a printing/production source. Thankfully Optamark can help with all your branding and design needs, especially those that require print! Visit our Promotional products page to view all what Optamark can offer.