How To Make Use Of Tech Promotional Products As A Growing Business

How To Make Use Of Tech Promotional Products As A Growing Business

Tech promotional products are vital in today’s marketing because technology is a big part of our daily lives. With over 2.65 billion people using social media and this number is expected to reach around 3.1 billion by 2021, and 3.5 billion smartphone users worldwide, it’s clear that almost everyone is connected to children!

These numbers highlight the power of technology. For business owners, this means there’s a huge opportunity to leverage tech in marketing. Using tech promotional products is an excellent way to engage with a wide range of audiences.

For growing businesses, tech promotional products are a modern and practical way to boost brand visibility and engage customers. These products are useful and keep your brand in users’ minds.

This article will explore different types of tech promotional products, their benefits, customization options, and distribution strategies. We’ll also include case studies, and expert insights, and address common challenges.

Why Use Tech Promotional Products?

If you’re reading this article, you’re probably using a mobile device, computer, or tablet. We use technology every day to make our lives easier and more convenient, even though we can still do some things without it.

So, how does this relate to your business? When it comes to marketing, your main goal is to be noticed. A great way to achieve this is by running campaigns and using items that attract people.

Tech promotional products are a great choice because they are useful, varied, and practical. Most people will find them handy, so they’re less likely to be thrown away.

Including tech products in your next campaign can make your company seem modern, high-quality, and trendy. You don’t need to be in the tech or engineering fields to use them; they work well in many industries.

It’s a good idea to start using them as soon as possible.

How to Use Promotional Tech Items?

If you’ve decided to use tech promotional products in your next marketing campaign, you’re on the right track. But you might be wondering how to use them effectively. The good news is that they’re versatile and can fit into many different situations, no matter what kind of business you have.

One of the easiest ways to use these modern products is to run tech giveaways. For example, you can use social media to talk directly to your followers and spread the word. Give clear instructions that encourage lots of engagement, like “tag two friends” or “repost this image.”

Choose a tech product that most people would love to win for free, and have your company name printed on it. This can help you grow your following and get your promotional gifts shared and seen by more people.

Another way to use tech items is to give them out at a conference. They’ll likely be well-received at events in related industries, but they can do well in almost any setting.

At events, place smaller promotional items on the table for people to easily pick up. For larger items, you can give away raffle tickets or have people sign up on an email list to win one.

If you’re a tech company or in a related field, consider hosting classes, workshops, or your own events related to your products. This lets you use all your branded items during the event and make a lasting impression on potential customers.

There are countless creative ways to include tech promotional products in your marketing efforts. For more specific ideas, check out this list of products and how to use them.

Bluetooth Speakers

You don’t need to be a music professional to enjoy Bluetooth speakers. At your next event, bring out your speakers and play some music. For extra fun, choose the ones with flashing LED lights.

This kind of display will attract people to your booth. Bluetooth speakers are portable and appealing, making them hard for most people to pass up.

Headphones & Earbuds

Headphones are a popular electronic item that most people use regularly. They make great giveaways for any audience, especially for fitness brands and music and entertainment companies.

There are many types to choose from, including noise-canceling headphones, retractable cord headphones, and wireless Bluetooth earbuds.

A great thing about headphones and earbuds is that they often come with cases or storage pouches. This gives you another spot to put your logo when people aren’t using them.

Phone Chargers

Phone chargers will always be needed unless we switch to solar-powered or self-charging devices. For now, it’s safe to say they’ll be around for a while, and anyone with a phone needs one.

Using chargers as tech promotional products is a smart investment. Even if people already have one, you can never have too many. Car chargers are another useful option to consider.

Screen Cleaners

You might not think about it, but screen cleaners are something many people need. We spend a lot of time looking at and touching screens, which means we come into contact with germs and bacteria.

Screen cleaners help keep devices clean and shiny. These handy items are pocket-sized, usually made of microfiber cloth, and are very durable.

Phone Stands & Holders

Many people enjoy watching videos and movies on their phones these days. Phone stands and holders make great tech promotional items because they can be used for many purposes.

Phone stands and holders have become more advanced over the years. You can now find them in different shapes, sizes, and styles. Some have suction features, attach to surfaces, double as chargers, and even come with built-in speakers.

Choose some unique stands to give out to your clients. The more multipurpose they are, the better.


Even though lots of people use laptops, many still use desktop computers, especially for work. Mousepads are still important for those who want smoother movement for their mouse.

Mousepads are great for advertising because they have big surfaces and can be printed with lots of colors, textures, and images easily. They also come in different sizes and shapes, so you can make custom designs that represent your business well.


The future appears promising for businesses that can keep up with rising demands. Including tech promotional products in your marketing strategy positions your organization as one of them.

With your promos, you may show potential and existing customers that you are committed to innovation and want to provide them with relevant experiences. Consider using these improved products in your advertising strategy.

Contact Optamark today to get started with custom printing on the best tech items for your business.

We’d love to hear from you! Request a quote or schedule a call with our representative by filling out this form, and we’ll be in touch as soon as possible.
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Optamark Graphics
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Optamark Graphics
Optamark is an outsourced service provider to a network of experienced, independent distributors of printing and promotional products. The Company’s services include product sourcing and order fulfillment via access to a network of preferred vendors, invoicing, collections, back office support, sales and marketing support, professional development training, and working capital support.

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